Better Oats


21 SKU roll out for Better Oats – Oat revolution! packaging including principle display panel, side and back panels. Objectives included imagery research, photo manipulation and PMS colour research. From this project, I learned an immense amount of Photoshop knowledge. This is where I was able to not only edit the colour balance or levels of an image, but to create seamless compositions using layers and shadows. I also learned the importance of typography and hierarchy of information on food packaging.

Art Director: Grant Millard  |  Graphic Designers: Aubrey Verzyden, Andrea Chan